Have you ever thought about owning your own business, but were worried about legal and liability issues? What are the funding options available in today’s lending climate? This casual panel discussion featuring a franchise consultant, a small business attorney and a funding expert will answer your burning questions. Our goal is to help you gain an understanding as to whether entrepreneurship makes sense for you, to understand the unique legal requirements for franchisors and franchisees in California and to gain insight into funding strategies for your business.
Our panel will cover the following open-ended topics:
• Legal aspects of franchise ownership
• How to fund your franchise - and pay yourself!
• Manager-run (keep your job) and full-time business options
• Pros + cons of business vs. franchise ownership
• Why investing in a franchise is more secure than you might think
This forum will be presented by Kristina Hawfield of FranNet, Robert Steinberger of the Soden and Steinberger law firm and Kristen Gordon of Benetrends.
Having spent nearly 20 years in a corporate career, Kristina Hawfield was first introduced to FranNet as a client in her quest to become a business owner. A trusted advisor, Kristina served as an in-house consultant to large, international law firms advising partners and firm management on strategic planning, client targeting, marketing and strategic growth. She’s passionate about helping others realize the freedom and benefits of owning their own business through FranNet’s no-cost consulting and coaching program.
Robert (Bob) has been practicing law for nearly 26 years and is a founding partner of Soden & Steinberger, APLC in February 2000. Bob’s practice emphasizes work with Franchisors and Franchisees across The United States. Bob’s passion for franchising includes an ownership interest in the video gaming franchise PLAYlive Nation, Inc. This provides Bob with a unique perspective, having the legal background and operations experience to counsel Franchisors and Franchisees on their specific needs. Bob also assists clients in aspects of corporate work which includes entity formation, license agreements, trademark filings, business and service contracts, sale of businesses, commercial lease review and drafting.
Benetrends Financial has been helping small business owners with their funding needs for over 35 years. In their time, they have assisted over 17,000 clients and secured more than $5 billion in funding. Kristen Gordon is the National Account Manager at Benetrends Financial and has been active in the industry for over 9 years. Her knowledge and expertise within the financial service industry gives her the ability to help clients successfully capitalize their business through an array of funding options.